Practical traineeship: Become a communication professional in 2 years
Volkswagen is the first company in the automotive industry to offer career entrants a two-year practical traineeship as communications professionals in partnership with the Deutsche Akademie für Public Relations (DAPR). As part of the traineeship, you will learn how to plan and implement PR projects for our globally active company group. Upon successful completion of the certified programme, you will be entitled to use the title "Kommunikationsreferent DAPR" (DAPR Communications Officer).
The traineeship at a glance
Requirements: What qualifications do I need for the traineeship?
To apply for a practical traineeship, you need to have already completed a university degree in communications or media studies or in a comparable field of study. In addition, we require the following qualifications:
- Previous practical journalistic experience in an editorial department of a print or online medium
- Excellent written and spoken German language skills
- Excellent written and spoken English language skills
- Exceptional ability to express yourself
- An interest in topics such as digitalisation, technology, HR and the environment
Duration: How long does the traineeship last?
Your practical traineeship at Volkswagen takes 24 months in total. During this time you will complete the entire programme (see further below) and conclude this with an examination.
Mentoring: Will I receive professional guidance?
You will of course be supported from the very first day. Permanent contacts will be on hand to provide advice as well as chosen specialists from the relevant departments.
Remuneration and holiday: What do I receive during my traineeship?
The practical traineeship offers attractive remuneration. In addition you will have 30 days of paid holiday leave for a full year of employment.
Contents of the traineeship
What you can expect:
Learn from the professionals
During your 24-month practical traineeship at the Wolfsburg site, you will complete three to four-month assignments in the different departments of Volkswagen Group Communications and Volkswagen Brand Communications. This will provide you with a comprehensive insight into our public image and brand leadership.
Solid training
You will attend high-quality seminars at the Deutsche Akademie für Public Relations (DAPR) and the Akademie für Publizistik in Hamburg over the entire course of your practical traineeship with us. The practical traineeship concludes with the "Kommunikationsreferent DAPR" (DAPR Communications Officer) examination. In addition, you have the opportunity to participate in a series of in-house training sessions.
Broadening horizons
You will spend a one-month placement in the editorial office of an external publisher or in the communications department of another company so that you gain another perspective and experience a different approach.
Plan and implement own ideas
One of the most important programme modules involves you developing your own flagship project and then implementing this independently.
From A for Audi to T for Traton
Because international experience is important for global projects, you will spend up to three months at one of our Group locations abroad.
